We Made That were appointed to lead a team to produce a strategic masterplan for Park Royal Centre, which sets out an ambitious vision to accommodate a minimum of 1,400 new jobs, 650 new homes and 3,000sqm of new town centre floorspace. Designated as a neighbourhood centre, the proposals tackle transport, public realm and built environment enhancements, as well as improving the function, quality and health of this place for employees and residents.
Park Royal, located immediately to the west of Old Oak, is London’s largest industrial estate. The majority of this area is identified as a Strategic Industrial Location (SIL). Today the area accommodates a wide range of businesses from small start-ups to large multi-national brands which operate across a range of sectors. The vision for Park Royal is for it to continue to thrive as an industrial area and for it to accommodate even more businesses and jobs in future.
The planned transformation of Park Royal Centre will be complemented by our team’s development of an early activation programme that is geared towards delivering change now.